Dwarsweg 15, De Kwakel 
24 unique introductions
in online magazine
24 unique introductions in exclusive online magazine
We’re proud to present our first online magazine packed with exclusive information, photography and videos of our new pot, patio and garden introductions. As you can expect from us our introductions are cutting-edge genetics and premium varieties for the grower, wholesale, retail and consumer.
Don’t take our word for it, go see for yourself!
HilverdaFlorist and Takii join forces to accelerate pot gerbera breeding
HilverdaFlorist and Takii join forces to accelerate pot gerbera breeding
HilverdaFlorist and Takii extend their existing relationship with a collaboration on pot gerbera breeding. By joining forces, the companies aim to meet customer demand in a rapidly changing pot gerbera market.
Takii successfully runs a pot gerbera breeding program that has led to numerous introductions such as the hybrid Royal series. As the gerbera specialist, HilverdaFlorist is the perfect match for incorporating this breeding program into their breeding location in the Netherlands and driving seed production.
Both family businesses have a long shared history and have been collaborating in other areas. This strategic collaboration is only a logical step and will benefit from the expertise of both sides.
The collaboration is only based on breeding activities and seed production. Sales of the pot gerbera Royal will continue through Takii and the Flori Line and Sundayz exclusively through HilverdaFlorist.
HilverdaFlorist
HilverdaFlorist focuses on the breeding, propagation and development of an extensive range of cut flowers, pot and garden plants. This is done with a strong drive and focus on innovation. HilverdaFlorist is the supplier of high-quality young plant material suitable for every climate and cultivation requirements.
Takii
Takii is one of the world’s leading breeders of vegetables and ornamental plants. Driven by their corporate philosophy, embodied in their slogan “Creating tomorrow today”, Takii is committed to create, produce and supply high-value varieties and excellent service to benefit their customers.
California Spring Trials: introductions 2021
California Spring Trials: introductions 2021
This year is unlike any other. Normally we would meet each other during the California Spring Trials and talk about the upcoming season. The whole industry is facing challenges and is working hard to deal with the consequences of the COVID-19 outbreak.
Even though we won’t be meeting each other in California, we would still like to share with you the new genetics and products that HilverdaFlorist has to offer for 2021!
We realise that the upcoming sales season will be one with many challenges. We are here to support you in any way we can. Do not hesitate to contact us with your questions or concerns.
Together we will get ready for the future that will flourish once again.
Garvinea Cheeky Series
The Garvinea Cheeky Series is completely new in the Garvinea Garden Gerbera Assortment. Garvinea Cheeky has a compact crop and shows its cheeky mini flowers from spring till frost. The mini-flowered series consists of four strong colours; Magenta, Orange, Red and Yellow. The strong Garvinea genetics is the basis of this uniform plant.
Don’t be misled by the cuteness, because the Cheeky Series produces the highest flower count of all the Garvinea Series.
Garvinea Majestic Series
The Garvinea Majestic Series is a great addition to the Garvinea Garden Gerbera assortment. The Garvinea Majestic Series is a strong garden plant with elegant double flowers. This magnificent series consists of three colours: yellow, light pink and burgundy. As you can expect from a Garvinea it creates long-lasting flowers, attracts friendly pollinators and has great weather tolerance.
The double flowered Majestic are an extraordinary sight in every garden and border.
Patio Gerbera Glorious Series
The Patio Gerbera Glorious is a diva on your patio. The stylish and voluminous plants, with stunning double flowers up to 6″, stand out in the crowd and catch everyone’s eye on a terrace or patio. This series contains four bright colors: yellow, orange, purple and white. Perfect to combine in a mixed patio planter or to be used as stand alone.
With its show-stopping flowers Patio Gerbera Glorious are a true retail favorite.
Salgoon Strawberry Lake
Strawberry Lake is a unique red in the Salvia Salgoon Series. It’s a vigorous plant with great foliage and many vibrant flowers. The strong red calyxes and magenta flowers retain its colour. The Salvia Salgoon keeps on growing even without pruning stems. The Salgoon Series consists of the colors: purple, blue, dark rose and magenta red. These varieties consist of the same genetics and grows uniformly and have a heavy bloom set.
HilverdaFlorist introduces new Garvinea Series and unique red Salvia during IPM
During IPM HilverdaFlorist will introduce a complete new Garvinea Garden Gerbera Series and an unique red Salvia. Be the first to see these magnificent plants during IPM and visit our stand in hall 2 C11. In our stand in hall 1 A24 you get the full experience of our pot, patio and garden assortment.
New series Garvinea Cheeky
The Garvinea Cheeky series is complete new in the garden gerbera assortment. Garvinea Cheeky has a compact crop and shows it’s cheeky mini flowers from Spring till Frost. The series consists of four strong colours; Magenta, Orange, Red and Yellow. The strong Garvinea genetics is the basis of this uniform plant. Don’t be misled by the cuteness, because this flower powerhouse will not stop flowering.
Unique Red Salvia Strawberry Lake
HilverdaFlorist introduces a unique red Salvia in the Salgoon Series; Strawberry Lake. This sensational new variety is as versatile as it is beautiful. Strawberry Lake is a vigorous plant with great foliage and many vibrant flowers. The strong red, with a magenta touch, calyxes retains its colours and the Salvia keeps on growing without pruning stems. Strawberry Lake is the perfect colourful addition for the Salgoon Series. This series is based on the same strong genetics, grows uniform and has a heavy bloom set. The Salvia Salgoon series is a great choice for gardens and patio containers.
There is more…
This year you can hardly miss us because HilverdaFlorist has two stands. In hall 1 A24 you’ll get the full garden, patio and pot plant experience based on our complete assortment. Our annuals and perennials complement each other and create a stunning display in every setting.
Make sure you stop by hall 2 C11 to be the first to see our new introductions and other successful series like the Echinacea Mooodz, Alstroemeria Inticancha, Hellebore and Dianthus Beauties, Flow and Sunflor.
We’re looking forward to seeing you at IPM!
Kahori Scarlet is perennial top performer
Kahori Scarlet is perennial top performer
The Dianthus Kahori® Scarlet was chosen as a perennial top performer by Colorado State University. A perennial is considered for the “Top Performer” award if it has maintained superior performance in the ground for two winters and three growing seasons in the Flower Trial Garden. The jury comment was:
“Very showy in the spring with a very vibrant color and attractive plants. Flower color was not a true scarlet but a beautiful shade of hot rose or cherry. Plants had superior winter hardiness that was consistent over three years and did not die out in the center as did many other Dianthus. Plants were attractive even when not in bloom with a nice tidy, compact growth habit.”
The Kahori Scarlet is part of our Beauties series. Beauties is a series of amazing Dianthus varieties with Remarkable vigour. These perennial varieties develop into perfect, low maintenance plants. They offer a fresh and bright palette of colour with elegant flowers. The Beaties series includes Olivia, Hana, Kahori and Silverado. Click here for more information about our Beauties varieties.
