Cut flowers

Explore our range of cut flowers featuring unique genetics and innovative variety. From timeless classics to distinctive, in-house concepts and groundbreaking introductions we take pride in.

View entire assortment Introductions '26 Our unique series

Pot, Patio & Garden

A unique collection of advanced genetics and premium varieties. All meeting the high-quality standards you expect from us as a grower, wholesaler, retailer, or consumer.

View entire assortment Introductions '25 Our unique series

HilverdaFlorist leads
the global market

in the selection, breeding and propagation of unique varieties in cut flowers and pot and garden plants. Driven by innovation, we deliver high-quality products and expert service through a global network of production locations, agents and partners worldwide. Including our subsidiaries HilverdaFlorist Colombia and Murara Plants, we offer a strong and diverse international network. This local presence enables us to operate close to the market, combine specialised knowledge and consistently deliver high quality.

Driven by innovation and craftsmanship, we support growers, traders and retailers worldwide with high-quality starting material, expert advice and a future-oriented vision. As a reliable partner, we serve the entire ornamental horticulture sector from the very beginning of the value chain.

Create

Creating high-quality genetics and young plants

Sharing our expertise and passion within the market

Flourish

Flourishing with top-performing varieties worldwide

Get inspired

At HilverdaFlorist, we continuously innovate, share our knowledge, and think along with you. Get inspired by emerging trends, purchasing strategy support, and tips on how to take your cultivation to the next level.